Today, more than ever, it’s vital to understand the synergies within the broadcast ecosystem that can improve your market position and enhance end-user experience.
Across Sub-Saharan Africa, homes are choosing satellite above other forms of distribution methods, due to the more remote nature of many households and the minimal infrastructure required to support quality local and international TV viewing. Broadcasters continue to choose satellite distribution for its extensive reach and scaling capabilities. Satellite offer channels visibility, stability and quality, which other forms of distribution can not always support.
In our Video in Africa Hub, we’re bringing together market research, videos and blogs that look at some of the challenges the broadcast industry is facing in Africa today, and highlighting the opportunities to sustain and satisfy viewer expectations.
WEBINARS
HOW DO YOU REACH MORE TV HOMES ACROSS EAST AFRICA
Today, more than ever, it’s vital to understand the synergies within the broadcast ecosystem that can improve your market position and enhance end-user experience. With this aim, we have joined with satellite service provider, iSAT Africa, to bring together some of the continent’s leading industry experts in a series of webinars looking at the challenges the broadcast industry is facing in Africa today.
In this first event in the series, we discuss the state of the TV market in 2020, how to increase TV viewership at East Africa’s leading broadcast position, simplifying access to platforms with a local broadcast partner, and a TV channel shares their experience on how to reach more homes and audiences.
Moderator:
Jonathan Nickell, COO, 3Vision
Panelists:
Peter Njuguna Kangere, CTO, Arise & Shine TV, Tanzania
Joel Karanja Waweru, Chairman, Digital Broadcasters Association, Kenya
Rakesh Kukreja, Managing Director, iSAT Africa
Nicolas Baravalle, RVP Sub-Saharan Africa, Eutelsat
HOW TO INCREASE YOUR TV VIEWERSHIP IN EAST AFRICA
In the second edition of the Eutelsat-iSAT Africa Virtual Live Event East Africa Series, we’re delighted to be joined by award-winning journalist from BBC World News, Nancy Kacungira. Nancy hosts a panel of key industry players for an in-depth discussion on the challenges facing the broadcast industry and where the growth opportunities can be found.
Join us for this insightful conversation which will help you position your channel for the next few years. Experts from EBRU TV, TRACE TV, iSAT Africa and Eutelsat, will be discussing the synergies within the broadcast ecosystem that can improve your market position and enhance end-user experience.
Moderator
Nancy Kacungira, Journalist/Presenter, BBC World News
Panelists
Murat Kesgin, CEO, EBRU TV Kenya
Danny Mucira, Managing Director, Eastern Africa, Trace
Rakesh Kukreja, Managing Director, iSAT Africa
Christoph Limmer, EVP Commercial Development, Eutelsat
Eutelsat discusses opportunities and solutions for TV EVERYWHERE AND FOR EVERYONE OVER AFRICA at Nextv CEO
